The Arts and Crafts movement, both a social and a design revolution, took root in response to English Industrialization. It was a romantic ideal, ennobling the craftsman to take pride in his personal handiwork. The movement in England was at its height between approximately 1880 and 1910. In the United States the popularity of this aesthetic caught on thereafter, beginning around 1910. The terms American Craftsman , or Craftsman Style are often used to denote the style of architecture, interior design, and decorative arts that prevailed between the dominant eras of Art Nouveau and Art Deco, or roughly the period from 1910 to 1925. The Arts and Crafts movement was strongest in the industrializing countries of northern Europe and in the USA, and it can best be understood as an unfocused reaction against the excess of Victorian design and the impersonal nature of factory-riddled environments.
Arts and Crafts design is straight-lined, flat-planed, unembellished furniture. Attempting to reinvigorate craft traditions, the movement had an ethical code of integrity and solid earnestness. In lue of the increased mechanization of furniture making, the Arts and Crafts movement upheld hand craftsmanship over assembly-line production. Ironically, in spite of the often cited Arts and Crafts bias against machine use, most of the furniture was constructed with the help of machines. For most, the goal was to keep the craftsman from becoming a factory worker or a cog in modular production. To emphasize the point of hand-crafted excellence, many furniture designers produced furniture with exposed joinery-often the primary embellishment of the piece.